Laura Daly Marketing is a small business committed to helping other small businesses tell their story. 

Connect where your customers already are. Social media platforms provide direct access to billions of potential clients actively engaging with content daily.

Build brand recognition without breaking the budget. Establish credibility and awareness through a consistent, authentic presence across platforms your audience trusts.

Drive targeted traffic to your website. Convert casual browsers into loyal customers with strategic content addressing their needs and pain points.

Gain valuable customer insights. Learn directly from your audience through comments, messages, and analytics to refine your products and messaging continuously.

Stay ahead of competitors. Businesses without strong social presence risk becoming invisible in today's digital marketplace, where consumers increasingly make purchasing decisions based on social proof.

Each platform has a unique audience with a different purpose that, when used correctly, can help bring your small business an expanded reach, stronger ties to customers, and a way to tell your story to new potential customers.  As with any business function, you need a strategy and plan before jumping in.

Facebook

Facebook is a powerful social media platform that connects businesses with billions of potential customers through targeted advertising and community engagement. It’s robust analytics, and diverse ad formats allow marketers to reach specific demographics with precision while building meaningful brand relationships.

Linked In

LinkedIn provides a professional networking environment where B2B marketers can connect with decision-makers through industry-specific content, targeted ads, and thought leadership that builds credibility within business communities. Its business-focused audience offers unparalleled opportunities for lead generation and establishing professional brand authority.

TWITTER/X

X (formerly Twitter) offers marketers a dynamic platform for real-time engagement with trending conversations and influential voices, enabling brands to deliver concise messaging that can rapidly reach global audiences. Its fast-paced environment provides unique opportunities for timely campaign launches, viral content creation, and direct customer interaction.

INSTAGRAM

Instagram combines visually stunning content with powerful storytelling capabilities, allowing brands to showcase products and services through captivating photos, videos, and Stories that resonate with highly engaged audiences. Its shopping features create seamless paths from discovery to purchase while its influencer ecosystem offers authentic ways to reach targeted demographics.  

Pinterest

Pinterest serves as a visual discovery platform where brands can showcase products through inspiring imagery that users actively save and share, creating an organic marketing ecosystem where purchasing intent naturally intersects with creative content. Its pin-based structure provides exceptional longevity for marketing assets compared to other social platforms. 

How many points of contact do you think a customer has with your brand before they do business with you?

Your brand is your business.  It conveys who you are and what you do.  Not only is it important that your logo and branding be well thought out and designed but it's equally as important for your social media platforms to be branded too.  I  can do that for you. 

If you are starting out and need branding assistance, I can help you navigate that process quickly, professionally, and affordably. I work closely with designers to create custom packages for my clients.  We start with logos and other custom visuals. From there, we find the correct color palette, tone of voice, and fonts to customize a brand identity that can be carried through all marketing materials while keeping social and other deliverables in alignment with the mission/vision/values.  

I believe in giving you tools for your business.

Together we can discuss your goals and develop a website that represents your business best.  I use professional images and can photograph you at work to help tell your story to customers.  

I want to give you a professional tool for your business and teach you how to use it so you aren't dependent on fees or other people for your business needs.  

Are you building an email list? If so, what are you doing to leverage it?  If not, you should start.

Your business is on social media.  Now what?

Using social media professionally isn't the same as using it personally.  As with other areas of business, you need a strategy.  I have created editorial tools and can help you with a plan.  

I can help you decide which social media platforms are manageable for you and will give you the best return for your business.

I will coach you and your team on creating a creative, engaging, and fun social media marketing strategy that drives traffic and increases your return.  Social Media is a great place to connect with fans and really let your brand shine.  

A Few of the Amazing People I get to work with